The number of website visits in Latin America is steadily in the forefront, doubling Amazon. As far as the current form of e-commerce is concerned, the e-commerce market in Europe and North America has become saturated, Southeast Asia has become an e-commerce outlet, and the Latin American region represents A new oasis. Why this cross-border e-commerce platform that has made the entire Latin American region crazy can become a leader that dares to compete with Amazon. Although Megador does not own its own brand like Amazon, but with its local genes, they have countless fans in Latin America, covering 18 countries in Latin America (Argentina, Bolivia, Brazil, Chile, Colombia, Costa Rica, Dominica) , Ecuador, Guatemala, Honduras, Mexico, Nicaragua, Panama, Paraguay, Peru, El Salvador, Uruguay, Venezuela), monthly visitors reached 642 million, shaking up the financial and retail industries in Latin America. For Chinese sellers who want to enter the Latin American market, the Mercado Libre platform has a great traffic advantage. Mercado Libre officially cooperates to enter the channel, click to view >>> 1. Mercado business area Mercado Libre is not just an e-commerce platform, its business covers payment, logistics, supply chain finance, advertising and marketing and other fields of e-commerce platforms (including websites and apps). “Mercado Libre” and the third-party payment tool “Mercado Pago” are the core of the company’s business model, as well as the traffic portal. In addition, it also provides logistics services “Mercado Envios”, advertising services “Mercado Ads” and “Mercado Classifieds”, and digital storefront creation tools “Mercado Shop”. It is worth mentioning that the following two businesses 1. Mercado envios This is one of the differentiated competitive advantages that distinguish it from other major e-commerce platforms in Latin America. As the logistics facilities in Latin America are relatively backward and the network coverage is not perfect, parcels are often lost during the delivery process. In order to solve this problem, the company established internal logistics and cooperated with third-party logistics operators to provide platform sellers with warehousing and contract fulfillment services. It even established a logistics airline, Mercado Air, covering major routes in Brazil, Mexico and Argentina. 2. Mercado Pago In addition to collecting commodity transaction commissions (note: commercial income) from sellers, the platform also charges transaction processing fees based on a certain percentage of the payment amount (TPV), which belongs to financial technology income. In addition, it also provides other financial services to obtain income, including providing installment payments to buyers, providing loans to sellers, and handling fees for sellers to withdraw cash. Sell mobile point-of-sale (mPOS) products to offline merchants and provide mobile payment services. Currently, Mercado Pago has a leading market share in many Latin American countries. Mercado Libre officially cooperates to enter the channel, click to view >>> 2. Meikeduo cross-border trade project The Markedo cross-border trade program provides unlimited business opportunities for international sellers to sell to Latin America. At present, Mekdor has launched cross-border trade at three sites in Mexico, Brazil and Chile. One account can enable you to sell on three sites, reaching tens of millions of consumers in Latin America. In addition to managing all products from one platform, although you will sell products in local currency, we still use U.S. dollars as your payment currency.
